app • mobile
Artis
Explore the art around you with Artis
double diamond
Discover
CSD Matrix
Competitive Audit
Qual-Quant Research
Define
User journey map
Persona
User stories
Problem statement
Goal statement
Develop
UI Kit
Wireframe
Usability test
Deliver
High-Fidelity Prototype
Overview
The problem and the direction
Challenge
People interested in arts find it difficult to discover nearby events and predict which exhibitions are currently on display, and they struggle with the lack of easy access to the venues where these events take place.
Solution
To enable the public to discover nearby exhibitions, providing easy access to information about the events and offering access to virtual experiences.
Result
Art lovers can explore these spaces with greater ease, reducing uncertainty before their visit, while virtual tours also make it easier for people from different regions to access the exhibitions.
Research
Who is this solution designed for?
S
persona
Sofia
A young woman passionate about arts who has little free time and limited access to in-person exhibitions. She wants a place where she can find out about upcoming exhibitions in her area; she would also like a creative virtual environment that connects her to the exhibition, as well as a way to experience exhibitions without having to travel.
PROCESS
What was done
01
Research
I conducted research to better understand the product’s target audience, seeking to gain a deeper understanding of the pain points these users faced.
02
UX Design
I organized the data obtained from the surveys and determined how I could alleviate the users' pain.
03
UI Design
I designed an intuitive app that aimed to showcase exhibitions based on the user's location, providing important information about the exhibited works, prices, and location, as well as offering a virtual tour in some cases.
04
Testes
Several user tests were conducted before the final interface was developed to determine whether the proposed solutions worked, and adjustments were made throughout the process.
Developed interfaces
Some screenshots from the project
Conclusion
The final interfaces reflect the key opportunities identified for this project, prioritizing the easy discovery of new exhibitions, as well as the organization of and access to art in a simple and intuitive way.
This case study presents only a snapshot of the entire design process.
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